The Core Web Vitals report is a new feature that you can find in your Google Search Console (GSC). If you do not have this set up for your website, you are missing out on a wealth of information about how Google sees your website in terms of organic performance. Top Draw can help your […]
Google is always rolling out new algorithm updates. Some of the biggest, most recent ones over this past year (remember good old BERT?) were all geared toward improving Google’s ability to better understand user intent. Unsurprisingly over this past year, Google has also been working on a way to monopolize this data to make more […]
Recent developments in visual search technology on major platforms like Google Lens and Pinterest are indicating that brands need to start adapting for visual search. Visual search already expands way beyond Google’s search engine rankings and offers some exciting new possibilities to marketers. In this post, we’re going to cover what visual search is, why […]
Ah, 25, wise enough to know the ropes, curious enough to tie them in new ways. And, over the past year or so, that’s exactly what we’ve done with the formation of two specialized agency brands: Truuve, an automotive marketing team and Haste Post-haste, a branding and creative team. Together, we’re invested in shaking things […]
By Mike Ausford
Some of our clients often ask us to evaluate the different marketing platforms of both off and online marketing platforms, which has given us visible access to the costs and results of a variety of marketing mediums. What this research has shown us is that online marketing is very inexpensive. We’re talking about the difference between pennies to dollars.
Software developers use the app to send and integrate code and managers use the app to track and manage team efforts, so why shouldn’t marketers and sales personnel use the app to streamline their tasks?
With an estimated 9.55 million total daily users for Pokemon Go (and that’s in the US alone) and 40% of downloaders older than 25 years old, how can marketers and businesses capture the attention of these pocket monster hunters?
With the immediate, hyper local nature of mobile, text messaging could be the answer to reaching your target market.
Content & Content Marketing | Marketing Technology | Project Management | SEO & Online Marketing | Social Media Marketing
There are many factors that must be considered when devising a digital strategy that works for your business, its audience and your budget, and whilst marketers follow certain blueprints, if created and implemented correctly, no two digital strategies should be the same.